Congratulatory messages have been streaming in on social media for South Africa’s most admired beauty Content Creator – Mihlali Ndamase. This beautiful and stylish content creator has amassed an impressive 1Million following on Instagram through sharing her beauty tutorials and make-up tips to her audience while collaborating with international brands. Ndamase humbly thanks her loyal audience for sticking through with her since 2014 when she started her Instagram account.
For this beauty content creator, who has been listed among the highest-paid Instagram users, reaching 1 million followers attests to her sheer hard work and quality content that she produces for her audience. This results in high engagement and impressive brand partnerships that have served her well!
It’s quite rare to have a content creator reaching 1 million followers within the South African influencer landscape. Using solely their online platforms to host their content and continuing to make it a full-time gig, Mihlali has gone to prove that the industry is lucrative and is growing to reach celebrity status using their own platforms to host content.
Content curation has created a star for us to marvel at. It led to great collaborations with both international and local, well-recognised, brands. She has social media in awe of her talent, commanding attention, talkability and love with everything she posts. We are yet to see the best of Mihlali in the new year. More work, more content, more travelling and some chuckles now and again.
Here is to you Ms Ndamase – looking forward to having a front-row seat for even more great moments!