For their 6th annual Pride collection, Converse has collaborated with some All Stars from around the world to create this bright and bold line. For and by the LGBTQIA+ community, these five sneakers are inspired by individual stories from across the globe. Each style from the collection features a graphically driven capsule. The campaign that explores the duality of struggle and joy along the journey to self-love.
A celebration of the communities and freedom, the Converse shoes are a classic canvas. Adorned with bright colours, the shoes play host to:
- Sharp graphics of jagged mountains
- Blossoming flower beds
- Blue skies with rainbows that flow anywhere they want to go
Made of a recycled polyester canvas upper, the Run Star Hike and Chuck 70 both have a “Find your Pride” and “We/Us/Ours” text inscribed on the sock liner and back of the tongue. You can expect to find graphic detailing on the Chuck Taylor All Star Low and Chuck Taylor All Star High that represent the Trans, Pan and Bi communities.
To truly be authentic and representative, each shoe differs from the others in one way or another. For instance, the Chuck 70 has the iconic translucent rainbow rubber sole and is the only shoe in the line that sports a rainbow license plate. In contrast, The Run Star Hike is the only pair that comes with rainbow-coloured laces and different colour blocked soles. Even though the Chuck Taylor All Star High and Chuck Taylor All Star Low both have the noteworthy rainbow rubber outsole, they also differ in their design elements. This is attributable to the Chuck Taylor All Star High’s entirety being used as a canvas to tell the story.
The Converse x Pride officially launched yesterday on the 18th of May 2021 to celebrate your journey to pride. You can be sure to shop the collection either online at:
- Converse stores in Sandton City and Canal Walk