Rita Ora has released a music video for her latest single ‘How To Be Lonely’.
This latest offering from Rita is also written by, British award winner and close friend, Lewis Capaldi – who also played the guitar on the track and also lent his voice for backing vocals. The video, directed by award-winning director Dave Meyers (Kendrick Lamar, Billie Eilish & Travis Scott), sees Rita go full throttle popstar with several visually enticing scenes.
Rita has expressed, “To my friends,
I haven’t sat down to speak to you guys in SUCH a long time. It’s beyond overdue! I thought I’d write something a little longer so I can share my thoughts and intentions with you because you are all on this journey with me.
The past year has felt like the end of a chapter and the beginning of a new and exciting one!
One of the most liberating feelings for me is performing and creating music. You all know that music will always be my first love, even when I’m working on different projects, I’m always writing and making music……so, here’s something new!
I’m so excited to release my new single ‘How To Be’, a song that I’m very proud of. I’ve loved working with Lewis on this track and it’s been a lot of fun. He’s a great talent and a man of the moment and I really connected with the lyrics when he originally sent it to me.
Travelling the world, working and experiencing different countries and being on the road constantly, I’ve learnt over the years to enjoy my own company and cherish every interaction. This song is inspired by lots of different periods of my life; times where I’ve come to realise that we’re all valuable people, something we should cherish and that while connections are important, we don’t ever need the approval of others. When you’re alone, remember that you are enough and that you have the strength to make your own choices. Enjoy being you!
Thank you all SO SO MUCH for the amazing support, for joining me on this incredible journey and for allowing me to do what I love the most! I can’t wait for you to hear more! “
Rita continues to prove that she is a force to be reckoned with. After the release of her platinum-selling debut album Phoenix, she broke records with its lead single, ‘Let You Love Me‘, becoming her thirteenth Top 10 single. This set a new UK chart record for the most Top 10 singles by a British female artist. To date, she has sold an impressive seven million singles and has well over a billion Spotify streams from her latest five singles alone.
Rita is a multi-talented industry leader across:
- TV
- Culture
- Fashion
Her film credits including:
- Fifty Shades of Grey franchise
- Fast & Furious
- Southpaw
- POKÉMON Detective Pikachu
- Upcoming Sky original movie TWIST alongside Michael Caine, Lena Headey where she plays the female iteration of the Artful Dodger.
With brand partnerships across key sectors, she has recently announced her partnership with Conecuh Brands to launch Próspero Tequila and has joined their team as the Chief Creative Partner.
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