Rubicon debuts couture collection at SA Fashion Week AW’23

With South Africa Fashion Week almost upon us, excitement is building at the House of Rubicon. They will be showcasing their latest collection today, 20 October 2022.

As with the previous showcase in 2021, the SA Fashion Week AW’23 season collection is inspired by the late Dickson Ralushai. He is the father to the founder of Rubicon‘s Hangwani Nengovhela. The collection pays homage to her father’s endless signature of strength and perseverance.

In addition, this year’s theme is underlined by the flow of water. There is no denying there is something truly fascinating and powerful about the way water flows without being compromised by rocks or any other obstacles that hinder its path. So too, is the new collection entitled Mahovhohovho– a flowing and serene yet powerful and enchanting waterfall.

Rubicon at SA Fashion Week

“The past two and half years have been a true testament to our resilience and persistence in an almost non-operational industry. This year’s AW’23 collection is inspired by the power and strength that we possess. And just like still waters we never compromise our form but rather adapt to any trials and tribulations that come our way. The new collection will interpret the way in which water flows smoothly whilst never losing its formation, but rather adapting to the different streams that may come it’s way,” stated founder and lead designer of Rubicon, Hangwani Nengovhela.

Descended from Venda heritage, Hangwani and her Rubicon brand have always drawn inspiration from her homeland. Aligning with the classic elegance that is the image of Rubicon. The new collection will mimic the different flows of water, taking reference to the majestic Phiphidi Waterfall in the northern part of the Limpopo province of South Africa.

In alignment with the collection’s theme, music by Limpopo’s legendary musical genius, L’Wei Ntshivehale, will be played during the live showcase.

With over 20 years built on high-end fashion, Rubicon is a forerunner in uplifting women across the country. They have proven time and time again that to stay on top of the fashion world, quality is highly imperative and is the true art of fashion. Hence the brand spans longstanding relations with loyal clients for over 20 years or more.